How to Build and Connect With an International Audience

[Editors note: this article was written by Alper Tuzcu.] In the last few years, the music industry has transformed into a global platform for artists, listeners, and organizations. This exciting change in the industry is largely due to the widespread use of large platforms such as YouTube, Spotify, and Apple Music aiming to reach listeners […]

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Spotify Canvas: Create Captivating Videos for your Release

Spotify Canvas allows TuneCore artists to easily create and upload videos to complement their releases via the Spotify for Artists app. If you use the Spotify app, chances are you’ve come across some artists’ uniquely captivating video content while jamming out to a new release or a classic hit. These looped videos, ranging from music […]

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The Seven Deadly Sins of Home Studio Mixing

[Editor’s Note: This article was written by Award-Winning Producer Gary Gray.] I’m very fortunate in counting among my personal mentors some of the greatest legends in the music industry; Phil Collins, Quincy Jones, and Phil Ramone. Without their help and guidance, I would not be where I am today.  I was very lucky to also […]

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6 Marketing Tips for Artists on TikTok

[Editor’s Note: This article was written by Rich Nardo.] TikTok is probably the biggest ‘buzzword’ floating around the music industry thus far in 2020. Everywhere you look, people are preaching the importance of breaking on TikTok for young artists. As is usually the case, it’s not as easy as people seem to think it is.  […]

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Life During Quarantine: How to Continue to Thrive as an Artist

[Editor’s Note: This article was written by Sırma Munyar. It’s the latest in our ongoing Life During Quarantine series.] As soon as it became clear that it might be awhile before we all go back to normalcy, many artists rushed to their social media accounts to host live stream sessions. At first, we got used […]

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Life During Quarantine: Assessing Your Video Strategy

We’re living in unprecedented times, people. But as we navigate through this period together – keeping an eye out for one another, supporting each other, leaning on each other when it’s needed – artists and other creatives are still finding time to work on their craft. For some, that might mean simply creating, writing, and […]

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Life During Quarantine: Creative Marketing Tactics for Artists

By Kevin Cornell Our on-going Life During Quarantine series is aimed at providing both solace and strategy to the TuneCore Artist community. We’re all in this together, and there’s not a whole lot of us that can draw on any other previous experience like it to cope. While we struggle with the cancellation of shows […]

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Life During Quarantine: Finding Ways to Stay Sane as an Artist

[Editor’s Note: This article was written by Angela Mastrogiacomo.] Look, this sucks. I’m not even going to try to pretend it doesn’t. We’re all nervous, we’re struggling, and we can’t go outside, go to our favorite restaurants, or even find solace in the one thing that has always been a safe haven for most of […]

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Life During Quarantine: Live Streaming Concerts

By Kevin Cornell As many of our artists have been learning over the past week, just because COVID-19 is keeping us ALL indoors for a few, it doesn’t mean you need to disconnect from your fans entirely. Yes, the industry and its artists and employees are being hit as shows, appearances, and entire tours are […]

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