7 Facts About Pre-Orders on iTunes

By Dwight Brown, TuneCore Writer

You’re on the tail end of writing, composing, arranging and recording. Now is the perfect time to get the good word out that, “New music is coming!”

iTunes “pre-orders” do the trick. They help you start a buzz and promote your work. And creating them is easier than you think. If you can play the guitar and sing at the same time, rap and dance simultaneously, beat a drum and check your email then you can create music and promote it with a pre-order too.

1. What’s an iTunes pre-order?

A pre-order is when you make your album, single or EP available for sale on iTunes before your official release date.

2. How do you tell your fans they can do an iTunes pre-order?

You can jump-start the buzz on your new music by sending your fans a link to iTunes where they’ll be able to pre-purchase your new release. Or they’ll see it when they check your iTunes profile. Continue reading 7 Facts About Pre-Orders on iTunes

Sync & Master Licensing: How We’re Pitching Your Compositions

By Pete Rogers
Creative, TuneCore Music Publishing Administration

As the music industry continues to evolve, sync licensing has become an increasingly vital revenue stream for musicians.  For this reason, we’re now making your administered compositions available to Music Supervisors for worldwide licensing opportunities (if the recording of the composition is also distributed by TuneCore).  The newly created Sync & Master Licensing Database lets Music Supervisors and executives search by artist, genre, keyword and iTunes sales rank on a private, invite-only basis.

In addition to the TuneCore Sync & Master Licensing Database, our in-house Creative Team actively searches for compositions that have potential for all types of sync uses across all multi-media including film, TV shows, commercials, video games and more, and presents them via playlists and specific submissions to Music Supervisors.  Rest assured that these playlists, along with monthly newsletters and personal communication from our Creative Team, will get your music heard by the most influential tastemakers in the business.  Once a composition is chosen for a project, the TuneCore licensing staff negotiates the rights and fees to make sure your copyright is licensed legally and for the best possible terms. Continue reading Sync & Master Licensing: How We’re Pitching Your Compositions

Interview: Luke Rathborne Discusses Founding His Own Label & More

Rathborne (aka Luke Rathborne) has been writing and recording music since he was 17. He packed up his things, migrated from Northern Maine to New York City, and wound up working under a famed Tin Pan Alley producer for a short period of time.

With an affinity for hip hop,  R&B as well as pioneers like the Velvet Underground (and everything between), Rathborne’s indie rock is tinged with influences of all sorts. He’s received critical praise from the likes of Rolling Stone, SPIN, Q Magazine, BBC 6 Music, The Guardian, and VICE, who explained Rathborne’s sound as “laid-back, confident new wave-meets-classic rock cut containing just the right amount of Nick Lowe and early R.E.M.

We’re proud to say that Rathborne has been using TuneCore for over five years to distribute his music. He’s got a true DIY mind state, which likely contributed to the start of his own label, True Believer. We talked to Luke about his influences, the state of the music industry, and his upcoming single, “Losing It“, which drops tomorrow on iTunes! He’s got plenty to say, and can serve as an educational figure of sorts for indie artists on the start of their own musical journeys: Continue reading Interview: Luke Rathborne Discusses Founding His Own Label & More

13 Tips For Getting the Gig From Talent Buyer Christina LaRocca

Hello music makers!

My name is Christina LaRocca, Founder/CEO of L Rock Entertainment.   As a talent buyer with a decade of experience, I get somewhere between 25-100 requests A DAY from bands all over the country, asking to play the Big Apple or looking for assistance with tour booking.  How do I choose which bands are the best fit for my shows?

First impressions are everything.  Remember you are contacting a human being, so it’s best to treat them like one.  No one is going to reply to an email that says: “My band is awesome you need to book us…check it out man www.weareanawesomeband.com”

With that in mind, here are some great tips to help you get the gig: Continue reading 13 Tips For Getting the Gig From Talent Buyer Christina LaRocca

Stop Whining & Start Doing: Making a Music Video as an Indie Artist

[Editors Note: This is a guest blog post written by Steve “Renman” Rennie, a music industry vet with experience as a concert promoter, record label exec, Internet entrepreneur, and artist manager. Learn more about his Renman U Insider’s Guide to Today’s Music Business here!]

Making videos has been an important piece of the brand building process for artists and labels for quite a while now. And the reason is pretty simple. Videos put a face on a great song. A great video helps paint an image of an artist and imprints it indelibly into the minds of the music consumers. The impact and reach of a great song can be magnified exponentially if it’s accompanied by a great video.

Back in the days of MTV, making videos was really the domain of the major labels. The reason quite simply was the cost of making videos. Record labels would routinely spend hundreds of thousands of dollars and in some cases millions of dollars to make a video.

But making a video was only part of the challenge. Getting it played was an even bigger challenge. Back in the day MTV was the ultimate gatekeeper when it came to videos. If MTV didn’t play your video, nobody saw it, and you were toast. And all the money you spent making it was down the tubes.

But, in today’s music business all that has changed. Continue reading Stop Whining & Start Doing: Making a Music Video as an Indie Artist

13 Ways To Make Money From Your Songs

By TuneCore Music Publishing Administration

If you write songs, and your songs are sold, downloaded, streamed or used in many other ways, they’re generating songwriter royalties for you.  Awesome, right?

Nowadays, the types of songwriter royalties earned fall into two buckets: Physical/Analog Songwriter Royalties (generated from old school music industry), and Digital Songwriter Royalties (generated from the modern digital music industry).  With all of the different ways your compositions can be used in both industry models, there’s a good chance your songs are generating money you’re not even aware of, which means you’re missing out on collecting your money, and that ain’t cool. So, to make sure that stops now, we’ve outlined 13 ways that your songs make you money.

But one note before we begin: each income stream and type of royalty explained below is generated from both the original recording of a song or “composition” (i.e. the Beatles’ version of “Yesterday”), and off of a cover of the song. Continue reading 13 Ways To Make Money From Your Songs